{"id":14787,"date":"2026-01-27T11:21:18","date_gmt":"2026-01-27T11:21:18","guid":{"rendered":"https:\/\/www.apegrupo.com\/?p=14787"},"modified":"2026-01-27T11:21:18","modified_gmt":"2026-01-27T11:21:18","slug":"flagship-store-ape-grupo-dubai","status":"publish","type":"post","link":"https:\/\/www.carmentruetiles.com\/en\/flagship-store-ape-grupo-dubai\/","title":{"rendered":"APE Grupo inaugurates its first flagship store in Dubai"},"content":{"rendered":"<p>APE Grupo has inaugurated its first flagship store in <a href=\"https:\/\/apegrupo.com\/ae\/\">Dubai<\/a>, a new milestone in the company\u2019s international expansion strategy that strengthens its positioning in the United Arab Emirates, one of the key markets for the ceramic group.<\/p>\n<p>The opening brought together more than 200 professionals, mainly architects and interior designers from some of the country\u2019s most prominent studios, and became a meeting point for architecture, design, culture and brand.<\/p>\n<p>The inauguration of APE Grupo\u2019s flagship store in Dubai reflects the company\u2019s strong growth in the region. Over the past five years, since 2021, APE Grupo has doubled its turnover in the United Arab Emirates, a country that currently accounts for 3.5% of the group\u2019s global revenue.<\/p>\n<p>This growth is complemented by the brand\u2019s increasing presence in other Middle Eastern markets such as Saudi Arabia, Bahrain, Qatar and Oman, where ceramics and contemporary design play a key role in major architectural projects.<\/p>\n<h2>An institutional event with leading figures from the sector<\/h2>\n<p>Among the attendees was the Spanish Ambassador to the United Arab Emirates, Emilio Pin Godos, a native of Castell\u00f3n, who accompanied APE Grupo at an opening that also symbolises the international projection of the Spanish ceramic industry.<\/p>\n<p>The event opened with a speech by Jos\u00e9 Miguel Pellicer, CEO of APE Grupo, who recalled a well-known quote by Sheikh Mohammed bin Rashid Al Maktoum, a key figure behind Dubai\u2019s modern transformation: \u201cThe future belongs to those who can imagine it, design it and execute it. It is not something to be awaited, but something to be created.\u201d<\/p>\n<p>A reflection with which Pellicer linked the spirit of Dubai to APE Grupo\u2019s strategic vision for the region.<\/p>\n<p>Fir\u00e1s Atallah, APE Grupo\u2019s Middle East Manager, also spoke, highlighting the role of the new flagship store as a reference space for architects, interior designers and specifiers.<\/p>\n<h2>Spanish design and contemporary culture at the heart of Dubai<\/h2>\n<p>Beyond its commercial dimension, APE Grupo\u2019s flagship store in Dubai has been conceived as an experiential space, designed to convey the identity, creativity and culture of Spanish design from a contemporary perspective.<\/p>\n<p>The event featured a live performance by guitarist Keco Fontana alongside flamenco dancer Irene Ferrero, in an artistic proposal that fused tradition and avant-garde.<\/p>\n<p>The closing highlight of the event was the participation of artist Juan Ripoll\u00e9s, who painted a work live throughout the inauguration in his unmistakable style. A particularly symbolic intervention, as it marked two years since Ripoll\u00e9s last painted, turning the opening into a unique cultural experience for attendees.<\/p>\n<h2>A new meeting point for architecture and interior design<\/h2>\n<p>With this first flagship store, APE Grupo reinforces its commitment to Dubai as a gateway to the Middle East and as an international showcase for its ceramic offering aimed at professionals in architecture, interior design and design.<\/p>\n<p>The new store is thus consolidated as a strategic brand space, where innovation, design and culture come together in the service of major international projects.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>APE Grupo has inaugurated its first flagship store in Dubai, a new milestone in the company\u2019s international expansion strategy that strengthens its positioning in the United Arab Emirates, one of the key markets for the ceramic group. The opening brought together more than 200 professionals, mainly architects and interior designers from some of the country\u2019s [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":14779,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[243],"tags":[],"class_list":["post-14787","post","type-post","status-publish","format-standard","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>APE Grupo inaugurates its first flagship store in Dubai - APE GRUPO<\/title>\n<meta name=\"description\" content=\"APE Grupo inaugurates its first flagship store in Dubai, strengthening its expansion in the Middle East and projecting Spanish design worldwide.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"APE Grupo inaugurates its first flagship store in Dubai - 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